Every ecommerce business uae whatsapp number data
is in competition for customer loyalty and trust. You earn both by providing your customers with an experience that they can’t get elsewhere.
But many ecommerce companies today are struggling to provide these loyalty-building, exceptional experiences. According to Accenture, nearly two-thirds of consumers “wish companies would respond faster to meet their changing needs,” while 88% of executives say that “customers are changing faster than their business can keep up.”1
This begs the question…how do you elevate customer experience and build brand loyalty with rapidly changing customer expectations? The answer is through conversational messaging.
What is conversational messaging?
Conversational messaging refers affordable pricing and support
to two-way communication between businesses and consumers—often for the purpose of solving customer problems or collecting their feedback. It’s a key opportunity to nurture customer relationships in a one-on-one setting.
Live chat is not the same as conversational messaging. The former ends when a customer and/or brand closes the live chat window, while messaging can happen on an ongoing basis—like texting back and forth with a friend.
With conversational messaging, your brand isn’t just another business on the other side of the screen. It’s a friendly resource that’s just as easy to reach as a family member. It doesn’t matter if your customers are online during business hours or not—your brand can offer tailored recommendations and answer questions instantly whenever needed with conversational messaging.
Meet buyers where they are
Ecommerce customers face egypt data
constant digital bombardment. To make your voice heard, you need to connect on their preferred channel—and for many customers, that means messaging.
Almost two-thirds of consumers think being able to text a business would “increase convenience,” and over 40% of customers would switch to a different business or service provider if it offered messaging communication.2
Keep your customers around by making your ecommerce businesses available on all of the platforms they regularly use, so they can choose which one they want to use to initiate conversation. This convenience and flexibility are particularly important when customers are reaching out to discuss an issue with a product. They may be more forgiving if they feel like your brand is readily accessible.